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Vailidty of Constant Sum Scale

Hi There,

do you have any idea where i can find some information about the validity of the constant sum scale, which is part of the conjoint analysis?

Rebecca vom Germany
asked Sep 6, 2019 by Rebecca

1 Answer

0 votes
Rebecca, please send me an email at keith@sawtoothsoftware.com.  I’ll send a paper that compares constant sum with five other stated importance measures.  Spoiler alert, it does pretty well.  Not quite as well as MaxDiff or Q-sort, but pretty well.
answered Sep 6, 2019 by Keith Chrzan Platinum Sawtooth Software, Inc. (111,275 points)