Hi everyone,
I would like to know if anyone can help me understand how I should do this,
My client wants to know the importance and share of preference of the brand of him in relation to the competitors, only the brand, so I have only one attribute and by statistical issues the software does not allow, how to solve this?
I thought about creating a dummy attribute, but I'm not sure if I should do this without negatively affecting the project CBC and preventing me from analyzing
If someone can help me I will be very grateful
Best regards